Content Marketing Strategy News – Facts may Replace Links to Determine SEO Ranking

Content Marketing Strategy

Your content marketing strategy could soon be impacted by a potential big change in Google’s ranking methods. This possible change would use fact-checking algorithms to rank articles, cross-checked against the Knowledge Vault that the company has been building. This has the potential to have great impact on how content is presented across the internet. We want to help prepare you … Read More

Social Media Marketing: A Few Tips For Success

Think SEO for Social Media Marketing

So, you have an online business and you’d like to practice social media marketing to improve brand awareness? That’s a great first step. The next step, of course, is to make sure that you’re doing it right. Here are a few tips for success in social media initiatives. 1. Think SEO when using social media. SEO is an acronym for “Search Engine Optimization”. It’s … Read More

The Science of Search – Writing Winning Content for SEO

Science of Search - Writing Content for SEO

Web marketers have entered a new age – the era of Google Penguin 2.0, where the rules are new and, according to Google, much improved.  And in this new environment, quality content is king.  How does a small business better understand the science of search when all the rules have changed?  How do you find the “golden keys” to publishing … Read More

Why You Should Build a Business Website

Build a business website

Should I build a business website for my company? Believe it or not, this is one of the most frequently asked questions in the digital age. It’s also one of the most important questions for any business owner to consider. But before I answer, let’s explore a business maxim that still holds true in the brick and mortar world: It’s all about … Read More

Your website and social media plan have to work together

Social Media Plan & Website have to work together

Social Media and SMO firms are running rampant, they are all over, they hire all kinds of random people that live in their parents basements  They will put you on Facebook  tweet for you on Twitter they will do Instagram, Reddit or the latest craze in the social-sphere  But in dealing with customer after customer I keep hearing the same thing. These firms are all … Read More

The web is personal again… Authors in the modern age.

Google's Author Tags Link Content Back to it's authors.

Google recently announced its support for the “Author” tag to help track content across the web regardless of its location. This new tag connects authors directly to the content they create. But what does this mean for small business? I boils down to this. With content being tracked to the author small businesses must decide on their identity and ensure they stick to it … Read More

Hashtags Small Business are they relevant?

  More than ever small businesses are taking to twitter for their social media presence. The problem is most small businesses are not social media experts. They sell products, serve dinner, cut hair and provide services for countless things but sending a tweet is not the primary objective. It is a bit of a misnomer that hashtags are required when using … Read More

To follow, or not to follow, that is the question…

The average Joe that does not create websites every day has no idea that behind almost every website there are specific instructions given to search engines which denote weather or not that sites information should be indexed and made searchable on the web. If your corporate website was made by a kid in a basement or a guy over seas … Read More

Google+ and Twitter/Facebook

Got that new Google+ account and you love it but are annoyed that you have to post status updates to Facebook and Twitter separately? So were we. So we spent some time searching around on the internet and found a simple and easy fix… well sort of. Although there is no easily maintainable link at the moment, I assume because Google … Read More

Contact Management

After spending several hours today going through my contacts, merging and deleting checking back across multiple services and updating information I thought I would write down my thoughts on all this for you, the internet viewer. First off let me say that I have been through just about every contact manager, software and website and have by far found Google … Read More