I just had a discussion with a client about color psychology and this randomly popped up in our HTMLGlobal twitter feed. (Might not have been so random… after all hmmm….) But anyway this infographic is a great explanation of color psychology.
The original article is available here looks like they may have taken the infographic from https://paintersoflouisville.com/ the important thing here is that these time tested general rules for color psychology are universal to color and now the way in which they are used. They don’t take into account many cultural beliefs however which are always important. I always feel it is also important to look at what industry they are used in and try and evaluate their meaning.